SEMINARS

Choose From Dozens
of Intensive 2-hour Training Seminars
and Special Sessions

Hear from nationally known leaders in graphic arts education and industry.
Learn new skills and catch up on the latest advances
in digital technology, prepress skills, press & bindery operations, effective management, sales, financial and strategic planning skills.
Give your career and your company
a new competitive edge.

Thursday, November 19

First Session (8:00 A.M. - 10:00 A.M.) T-1 --Using Color Management Effectively ---Richard Adams T-2 --Photoshop Tips and Tricks for Designers ---Jill Butler T-3 --Preflighting: The Fundamentals ---Rex Chu T-4 --File Transfer Technologies ---Patrick White T-5 --Electronic Forms Transfer ---Tobi Watashe and Lisa Croft T-6 --Direct Mail Marketing Your Own Company: Getting It Done Right ---Lauron Sonnier McCulloch T-7 --Meaningful Differentiation of Your Company ---Sid Chadwick -------(Four Hour Session 8 AM to 12 Noon)

Second Session (10:00 A.M. - 12:00 Noon) T-8 --Desktop Scanning Quality Output: Beyond Color Management ---Richard Adams T-9 --Getting Started in Web-Page Design ---Jill Butler T-10 --Preflighting: Automating the Process ---Rex Chu T-11 --Digital Proofing: Is It Soup Yet? ---Patrick White T-12 --Modern Marketing for the Quick/Small Commercial Printer ---David Fellman T-13 --Promoting a Business: Direct Mail Marketing ---Norm Pegram

Friday, November 20

First Session (8:00 A.M. - 10:00 A.M.) F-1 --Printing and Sales Management---David Fellman F-2 --From On-Demand to On-Line: Keeping Up with the Hot Technologies ---Howard Fenton F-3 --Increasing Sheetfed Pressroom Productivity ---Michael A. Salsgiver F-4 --Avoiding a Trip to the Court House ---William L. Schieffer, Sr. F-5 --New Database and Archiving Workflows ---Patrick White F-6 --Photoshop Hints and Tricks for Prepress ---Dr. Jerry Waite F-7 --Estimating As a Business Strategy, Not Just Number Crunching ---Sid Chadwick -------(Four Hour Session 8 AM to 12 Noon) F-8 --Digital Photography: Trends & Applications ---Gregory Bassinger

Second Session (10:00 A.M. - 12:00 Noon) F-9 --Selling at 100% of Capacity ---David Fellman F-10 --Analyzing and Re-engineering Your Workflow for Profitability ---Howard Fenton F-11 --Your Top 20 Pressroom Headaches: Quick Fixes and Long Term Solutions ---Michael A. Salsgiver F-12 --Printing and the Environment - Can They Coexist? ---Patricia J. Eldridge F-13 --20 Ways to Improve Marketing and Drive Sales in a Digital Age ---Patrick White F-14 --Before You Sell Your Family Business ---Don Piercy and Stanley Clark F-15 --Digital Photography for Offset Production ---Gregory Bassinger

Saturday, November 21

First Session (8:00 A.M. - 10:00 A.M.) S-1 --Quality Printing on Your Duplicator ---Frank Benevento S-2 --Howie Fenton's Top 150 Money-Saving Tips to Avoid Output Mistakes ---Howard Fenton S-3 --Adobe Illustrator Hints and Tricks ---Jill Butler S-4 --QuarkXPress 4.0: An Introduction ---Dr. Jerry Waite S-5 --The Real Star May Be the CSR ---Sid Chadwick -------(Four Hour Session 8 AM to 12 Noon) S-6 --PDFs in the Workflow ---Chris Heric S-7 --Sanity Saving Tips for New Designers ---Sandra Devall

Second Session (10:00 A.M. - 12:00 Noon) S-8 --Printing Process Color on the Small Offset Press ---Frank Benevento S-9 --Practical Take-Home Strategies for Working with Color ---Howard Fenton S-10 --Repurposing Prepress for the Internet ---Jill Butler S-11 --QuarkXPress 4.0: Production Techniques ---Dr. Jerry Waite S-12 --Designer Tricks for Finishing and Bindery Requirements ---Sandra Devall

Thursday Seminar Descriptions | Friday Seminar Descriptions |

Saturday Seminar Descriptions | Seminar Presenters |

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